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Romanian partner marketing company 2Performant obtains Profitshare, companions along with eMAG owner

.2Performant, a Romanian innovation and affiliate marketing solutions company, introduced on Monday, September 9, at the Bucharest Stock Exchange, that it wants to obtain the Profitshare partner systems in Romania as well as Bulgaria from Transformation Marketing. Simultaneously, Dante International, the owner of eMAG, will end up being a shareholder in 2Performant.On September 6, 2Performant's Board of Supervisors ended a preliminary contract to obtain the Profitshare.ro and also Profitshare.bg partner networks possessed through Conversion Marketing S.R.L. and Transformation Advertising And Marketing EOOD. The agreement details the concepts of the transaction and is certainly not officially binding, conforming to the business press presented through Economedia.The procedure entails the transmission of the Profitshare organization lines coming from Conversion Marketing S.R.L. and Sale Advertising EOOD (as vendors) to 2Performant (as the customer). Dante International S.A. (majority shareholder of Transformation Advertising and marketing S.R.L.) will certainly become part of business move arrangement as a guarantor." As soon as the Profitshare transaction is finished, our team will definitely grow our existing capability and transform our customer profile in both Romania as well as Bulgaria. Our company still have a few significant steps to finish, yet I am actually confident that the teams associated with the purchase on both edges will certainly handle to complete all of them successfully. We are going to announce our post-acquisition strategies after finalizing the acquisition according to the final deal," mentioned Dorin Boerescu, Chief Executive Officer and also Founder of 2Performant Network.The deal cost is actually RON 4.3 million, as well as will definitely be actually spent 55% in cash money and also forty five% in 2Performant allotments through a funding rise.." 2Performant is a younger and also powerful provider with worths that reverberate with our company. Our company anticipate that, after the transaction is actually settled, the Profitshare organization combined along with 2Performant will provide greater value to its own clients," pointed out Tudor Manea, General Manager of Dante International SA.2Performant additionally notes that many steps stay to complete and also finalize the transaction, like the prosperous finalization of the as a result of carefulness review through 2Performant.Profitshare was introduced in 2012 and presently possesses a profile of 250 partner systems (consisting of the eMAG group) in Romania and also Bulgaria.radu@romania-insider.com.( Picture source: the firm).